The Love-Hate Relationship People Have with Marketing Gambits
Marketing game plans are the necessary part of a business strategy or rather a necessary evil, as some would call. Nevertheless, they are fused into the lives of businesses and consumers. So, what’s there to hate about marketing? Actually, a lot of things. The social media is filled to the brim about posts on how […]
Nailing Social Media and Influencer Marketing 101
According to studies, the spend on influencer marketing is expected to reach $5-$10 billion by the year 2020. The figures are huge and they indicate just how influencer marketing along with social media marketing has grown substantially over the years. Being a social media marketer myself, I would love to introduce the aspiring marketers with […]
5 Marketing Ideas That Will Boost Your Business
Marketing has always been one of the important and integral units of any business. It has always been important for the businesses to market the products to make their products to be displayed in the eyes of the target market. But this is one of the areas that explicitly requires creativity and innovation. Thus, here […]
Artificial Intelligence, Marketing Needs and the New Consumer Experience
The speed in the development, evolution and implementation of new technologies is only increasing, there is no way to stop it. If we focus on the marketing area, we will see how it has great opportunities to develop a better and more positive relationship with consumers from expanding their knowledge about them. It is important […]